The growing demand for fintech services continues to be influenced by the digitization process. Reports predict that the sector will reach $1.5 trillion by the end of the decade, indicating a highly optimistic outlook.
However, as more players seek to establish themselves, the competitive landscape becomes fiercer. Additionally, available funding in 2023 was notably lower compared to previous years, with S&P Global market data showing a 49% drop in funding into global fintech companies in the first half of 2023.
In an oversaturated market, successfully completing an exit signifies a powerful symbol of success. However, achieving this isn’t simple, and it greatly depends on the leader’s thinking and chosen strategy.
So, what does it take to successfully plan and execute an exit? Entrepreneurs and startup founders with multiple exit cases in their portfolios can provide insights that have helped them close deals over the years.
When to Start Planning an Exit Strategy
If you are considering planning a startup exit strategy, it means you have already assessed potential buyers in your chosen market and are considering scenarios that may influence your startup’s value. Product selection heavily influences the creation and organization of an exit strategy, as it helps define potential buyers ahead of time.
“As more players seek to establish themselves, the competitive landscape grows that much fiercer. Meanwhile, the available funding is finite.”
For any project, you will need at least a year and a half to understand your product-market fit. From that point, you can start planning an exit strategy. Previous exit experience can also be taken into account to calculate the time required to achieve a particular valuation, allowing an expectation of increased value at double the speed for a new business.